AnaglyphTypically a Stubz chase with retro anaglyph red and blue 3D art.
Aries the Alien™Xyrena's martian mascot
Backer CardThe two-sided printed Stubz packaging featuring a front retail header and a backer with an industry-first rear cutout window. The rear window exposes the reverse side of the Marquee while sealed, allowing barcodes and release details to be read directly from the air freshener. This makes the Marquee a form of integrated packaging.
Big BoxOversized promotional packaging for Stubz (often a VHS clamshell) gifted for PR. Sometimes available for sale to collectors in very limited quantities exclusively on Xyrena.com
BloomThe natural ink cracking and fiber exposure along the outer edges of Stubz caused by the die-cutting process. Most visible on black-background designs, Bloom adds an authentic vintage/worn look. Because it occurs naturally in production, no two Stubz are exactly alike, especially when paired with Shift.
Brandz™Stubz series featuring iconic real-world brands alongside fictional on-screen brands, places, products, and in-universe artifacts from film and television, colliding inside a shared pop-culture universe. Each release is canon in its own world and now exists in ours.
Break BoxA Stubz mystery pack sold directly by Xyrena, containing multiple cards with at least one guaranteed chase, variant, short run, or exclusive.
ChaseA variant made in limited quantities
ChecklistA list of every release and variant in a Stubz series
Chimera™A Stubz with different artwork on each side
CommonA Stubz produced in typical run quantities. Also known as a base card.
CompletistA collector with the goal of owning every release and variant in a line or series
Double FeatureA Chimera Stubz in the Reel Fresh series featuring art from two different films or shows (one on each side) typically from the same franchise
DropA scheduled release, either online or in-store
EAN CodeThe 13-digit product barcode printed directly on Stubz. Stubz are made in the USA but use global standard EAN identifiers instead of North American UPCs.
ElasticThe elastic cord that allows Stubz to be hung. Stubz uses an extra-long string to clear various rear-view mirrors, including those with integrated features like OnStar. Comes in various colors coordinated to the series or release.
ExclusiveA Stubz that is only available from a specific retailer or event
FacsimileAny Stubz which includes a facsimile autograph provided to Xyrena specifically for printing on Stubz. Typically a common in the Fresh Faces series and a chase in the Reel Fresh series.
Fresh Faces™Stubz series featuring influencers, creators, public figures, and celebrities
FuzziesThe small, fuzzy remnants left behind after removing the Stubz Marquee. Fuzzies are minimized by cutting the perforation with scissors instead of tearing by hand.
GlowA Stubz produced with glow in the dark or UV (blacklight) reactive ink
Holder / "Stubz Hubz"A hard protective case for Stubz and other trading cards. Stubz cannot go directly in acrylic cases without a sleeve.
LockedWhen Xyrena has exclusivity to a license/IP in both the trading card and air freshener categories
MarqueeThe removable top section of Stubz which includes the scent name and barcode. The back of the marquee resembles a trading card grading label.
Minty FreshAn unopened Stubz in its pack with backer attached
Nonlinear ReleaseA Stubz released out of sequential order, intentionally planned for future distribution despite being developed earlier, resulting in gaps in numerical sequence
OopsA Stubz printed with a mistake or error (like a misspelling)
OverlayA transparent sticker barrier placed over a Stubz to facilitate direct autograph signing, preventing ink bleed into the absorbent paper.
PackThe plastic wrap packaging around a Stubz
PerforationThe perforated line across the width of Stubz that is used to remove the marquee
QR CodeThe scannable code on the back of each Stubz marquee which includes special features like exclusive interviews, playlists, showtimes, and more.
Re-WrapA Stubz that has been used for its fragrance then put back in its original packaging with the marquee and elastic intact
Reel Fresh™Stubz series featuring original officially licensed art from movies and television shows
Release Number (No.)The consecutive number assigned to a release within a Stubz series. Alphanumeric modifiers (e.g., 5B, 5C) are used when multiple releases exist for the same property. The original release uses the base number (e.g., 5), and subsequent designs are labeled sequentially using letter suffixes starting with B. The letter A is intentionally omitted to avoid confusion with the base release.
Sequels are treated as separate properties and are assigned their own unique release numbers. For example, Jaws 2 would have a different base number than Jaws.
Run RevealXyrena's official disclosure of the total units produced of a Stubz release, announced after the product has been discontinued.
SeriesA Stubz line with a specific theme/subject
ShiftThe inherent, slight variation of design position and border dimensions due to the nature of the Stubz manufacturing process
Short RunA Stubz printed in extremely low quantities
SleeveA protective plastic cover used by collectors to protect Stubz. Stubz are compatible with polypropylene (PP), PVC (polyvinyl chloride), and PET (polyethylene terephthalate) sleeves and toploaders made to fit thick 79 pt and up cards. Also known as a "Penny Sleeve"
StockThe absorbent paper Stubz are printed on. 80 pt (2mm) thick.
Stubz®The world's first, patent-pending air freshener / scented trading card hybrid. Name inspired by ticket stubs.
Uncut Sheet (aka Press Sheet) A very rare uncut sheet of Stubz, typically not available for sale
VariantA Stubz with different art or features than its primary or common release
Wax PackA Stubz release in any series designed to resemble the classic trading card wax packaging popular in the 1970s and 80s. Featuring hand-illustrated, comic-style pop art.
Xyrena®The manufacturer of Stubz